Media

Planning

The planning cell at Ignitee is a warehouse of information. Since its inception, we have constantly added science to the business of Internet marketing. Some of our proprietary works include:

• Site Indices
• Buying Indices
• Size Indices
• Time-band Indices
• M-Scores

Buying

Our media buying team buys media on over 300+ Indian and international websites. When our team is at the helm of your Media Buying efforts, you get more than just air time. You receive the personalized care, attention and the spark of genius that your marketing efforts deserve. We expertly stretch the media budgets of advertisers, particularly those in competitive business segments.

Our combined control, associations, knowledge and negotiation expertise makes it possible for us to secure placements, on time and with cost-efficiency. We have successfully scaled our client’s vision to 'Cost Per Effective Contact'. We guarantee to buy your media at a rate that is lower than what you are currently spending across your schedule.

Ad Serving for Publishers

We have served over 7 billion ad impressions for various publishers. We are also the default ad-server on some of India's leading portals. DoubleClick 5.1.1.7 provides state of the art ad-serving technology for Publishers. With better ad-traffic navigation and minimal delivery obstacles, DFP offers functionality that is critical to publishers.

Ignitee has also taken special efforts to simplify the reporting formats without compromising on the reporting parameters.