Institute for Technology and Management (ITM), which offers full time masters programmes, has appointed Ignitee Digital Solutions Pvt Ltd as their online agency. According to industry sources, the account size is pegged at around Rs 1.5 crore.

Ignitee will start with developing ITMs website, which will give their stakeholders access to updated courses, programmes, events and everything related to the institution online. In addition to this, Ignitee will be putting together active digital clients and cover all important aspects of the digital domain as part of its communication mix for ITM. Creatives will also play critical role.

Shankar B, National Business Director, Ignitee Digital Solutions Pvt Ltd, said, “The education industry faces the challenge to bring their programmes online and to keep students, parents and families updated on new courses, schedules and programmes. From the technology standpoint, Ignitee will ensure the full project delivery mechanism, which makes interface between ITM and its stakeholders better than before. It will help them to easier access to all information about ITM.”

Nitin, VP-Marketing and Operations, ITM, said, “This is our first opportunity to work with Ignitee. They are the best fit for our brand and have done such large scale projects. We wish our association work will grow in the coming years.”

This apart, only recently Ignitee had completed some website assignments for clients including Ministry of Tourism, Tata Building India, Aircel, Reliance Life Insurance, Teach for India, Aviva life Insurance, Essar Steel Hypermart, Kidzee, Dubai-based Continental Coffee and Babyshop, to name a few.

Digital marketing company Ignitee enables marketers to reach out to the most dynamic and high potential consumer - the online consumer. It leverages the power of digital marketing services and technologies enabling marketers to exploit the vast potential of the digital medium, thus driving measurable results for its clients. Founded in 2000, the company has its headquarters in Mumbai.